CBD Co

Launched in 2021, CBD.co was struggling to find its online footing when I was promoted to Lead Copywriter over the brand. I pulled my sleeves up, refilled my coffee, and got to worktyping like a madman.

Launched in 2021, CBD.co was struggling to find its online footing when I was promoted to Lead Copywriter over the brand. I pulled my sleeves up, refilled my coffee, and got to worktyping like a madman.

What I Did:

What I Did:

📨 Wrote daily marketing/promotional emails (>45% of sales come from email)

🖱️ Improved CTR by >12% month-over-month

🤑 Helped meet & sustain profit goals

📈 Doubled organic traffic through SEO-focused content pushes

💬 Zeroed in brand’s tone & messaging across numerous channels

📨 Wrote daily marketing/promotional emails (>45% of sales come from email)

🖱️ Improved CTR by >12% month-over-month

🤑 Helped meet & sustain profit goals

📈 Doubled organic traffic through SEO-focused content pushes

💬 Zeroed in brand’s tone & messaging across numerous channels

Email Copywriting

Email Copywriting

SEO Copywriting

SEO Copywriting

Want to Write One of These Blogs?

Learn the complicated science behind CBD, don’t upset the FDA, dance around some legalese, and sell the relaxing side of life.

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